InSpec your kingdom.

Find out what's quietly costing you customers. Our heroes grade your website A–F · plain English, 60 seconds, then hand down their honest, brutal, gloriously 16-bit verdict.

Find out how many customers your website is quietly losing.

Free 60-second checkup, graded A–F. We count every step between a visitor and a call, booking, or order, and show where they give up and call someone else.

Free A–F grade · your #1 problem free · no card, no spam

Get your free Kingdom Score

Get your free website grade

Start with your business name, and we'll find you on Google, then grade your website.

Your ZIP lets us rank you against your local competitors and check your local search rankings. Required for the $29.99 full report. The free grade works without it.

Instant A–F grade · no website to type, no email, no card.

Already know you want it?

The stakes

We roast your site… or does it roast us?

Most website kingdoms don't have problems this big, but every one is hiding something. Our heroes inspect your kingdom and hand down an honest verdict; the worst grades summon dragons. Find out what hidden dangers and problems lurk in yours.

InSpec my kingdom
01
How it works

Three steps. About a minute.

No call with a salesperson, no audit that takes two weeks. You get a real grade while you're still curious.

1

Enter your website

Your business name and your site address. That's it. No account, no credit card, nothing to install.

2

The wizard grades it live

Our engine grades it instantly

Our engine checks the same things Google and your customers judge you on, then translates it into an honest A–F report card you can actually read.

3

See exactly what to fix

Your free grade names your #1 problem. The full report lists every problem in priority order, exactly what to change, and where you’re losing to local rivals, or hand it to our guildour team and we'll just fix it.

02
What we grade

Seven factors that decide whether a visitor becomes a customer, or clicks away

We check what Google and your customers judge you on, then translate it into a grade you can act on.

InSpec Report ScrollInSpec Report 7 graded factors

Speed

Does your site load fast on a phone? Slow sites lose half their visitors before they ever see you.

Mobile experience

Most local searches happen on phones. We check whether yours works (or frustrates) on a small screen.

Findability

Can people find you when they search your service + your town? We check the SEO basics most sites miss.

Freshness & upkeep

Has your site been touched this decade? A stale copyright, a dated builder, old content: it all whispers "we might be closed."

Creative & original

Does it look like a real brand, or a cookie-cutter template like a thousand other sites? Standing out earns trust and higher rates.

Easy to become a customer

Can a visitor instantly call, book, or get a quote, or are they left guessing how to become a customer? Every extra click loses customers.

Reviews & trust

A secure (HTTPS) site, clear contact info, a privacy policy: the trust signals that turn a visitor into a customer.

04
Simple pricing

Start free. Get your fix list. Unlock the full report when you're ready.

Free Grade

$0
Curious how you're doing
  • Your overall Kingdom Score
  • Your overall grade
  • Every category, scored
  • Your single biggest problem
Get the free grade

Fix List

$9.99 one-time
Just tell me what to fix first
  • Your top 5 fixes, ranked
  • Exactly what to change, in plain English
  • Know exactly where to start

🔒 Secure checkout, powered by Stripe

Full Report

$29.99 one-time
Know exactly what to fix, and why
  • Your full fix list, prioritized
  • Exactly what to change for each weak area
  • How you rank against named local competitors
  • Which money keywords you're invisible for
  • Your real Google presence and reviews, in a report you can save or share

🔒 Secure checkout, powered by Stripe

Don't want to DIY?

Too many problems? Don't fight the goblins alone.

Too many problems to fix yourself?

A slow-loading hex on every page, a contact form that swallows messages, broken links the goblins keep gnawing, a gate no traveler can find. When your InSpec scroll turns up a whole pile of problems, you don't have to lift them yourself. Our partner guild does the work for you: they storm the keep, rebuild your site to load fast, look sharp on a phone, and actually get found, then ward the goblins off for good.

A slow site, a contact form that swallows messages, broken links, pages customers can't find on Google. When your report turns up a pile of problems, you don't have to fix them yourself. Our team does the work for you: we rebuild your site to load fast, look sharp on a phone, and actually get found.

Summon the GuildGet a professional rebuild

Buy the $29.99 report and it's credited toward your rebuild if you hire ReSpec within 30 days, so the report pays for itself.

Loot goblin!